French cognac house Camus is launching a limited-edition cognac boasting a maritime character reflective of its Île de Ré origins. Dubbed Dark & Stormy, the bottle features a deep blue wraparound label evocative of rough ocean waters.
For Dark & Stormy, its limited-edition Cognac distilled on the France's Île de Ré, Camus worked with Paris-based design agency 2S Global Design on the packaging design. The brand opted for a round-shouldered 70cl bottle, the standard Winch model from Saverglass. The bottle, typical of whisky, features a moody blue label (Autajon Etiquettes) printed on Avery Dennison’s Skin Blanc paper. Hot-stamped illustrations depicting ocean waves, vines and cognac barrels wrap around the bottle.
A natural white beechwood stopper (Setop) featuring a laser-engraved clover - the brand’s logo – tops the bottle, while the brand opted for an uncoated, unlaminated cardboard box for the secondary packaging (Van Genechten Packaging). Decorated with bio-sourced inks, the pack sports the same illustrations as those on the bottle label, accentuated with gold foil hotstamping.
The Dark & Stormy blend contains grapes harvested after a major storm in 2010, which is said to have enriched the vineyards’ soil with salt and minerals from the ocean. The rare phenomenon is said to give the spirit "one-of-a-kind" tasting notes. Launched in April, the Cognac retails for €58.
BoxVan Genechten Packaging
Design2S Global Design