Anchored in tradition, Champagne has nonetheless taken a proactive position in the area of packaging innovation and eco-design. In our dedicated Dossier, Luxe Packaging Insight looks at how the Champagne market is adapting to a post-pandemic market, what consumers are looking for from the grande dame of wines and how brands and suppliers are looking to novel packaging solutions to make Champagne more desirable, and less impactful on the environment.
Dossier Champagne: packaging innovations, consumer trends... where's the market headed?
Champagne: Analysis of a market in transition
Champagne may have sat on the sidelines during the Covid-induced lockdowns, but the industry has adapted. E-commerce introduced brands to the benefits of having a direct relationship with their consumers, and brands are now offering their[…]
Boosting product personality: Bemad launches eco-designed champagne pack
Design agency Bemad has launched a novel champagne paper packaging solution. A collaboration with La Paper Factory, the origami-inspired patented design is conceived to be adapted to a variety of premium products. Alfred & Joe is the latest[…]
Rémy Cointreau’s Telmont tests lightweighted Champagne bottle
Striving to reduce its carbon footprint, Champagne Telmont is working with French glassmaker Verallia to reduce the weight of its bottles by 35g. The first Champagne to launch in this new bottle could hit the market in 2025. Champagne Telmont,[…]
Young French consumers & Champagne: what’s the future?
Is Champagne still attracting young consumers in France today? How often, where and why do they drink Champagne and how are alternatives like Prosecco or Cava impacting consumption? A study by scientific organization Mind Insights* reveals key[…]
IPL Packaging debuts sustainable champagne packaging concept
Luxury packaging supplier IPL Packaging has developed a champagne pack made from injection molded paper foam. The company came up with a sophisticated design that hugs the contours of the bottle. To address the market's growing demand for[…]