Follow us: Luxe Packaging Insight – news & innovations on the luxury packaging market

Coach Dreams Sunset: Red sky at night

Katie Nichol

Related topics :

Be the first to react

Comment

Coach Dreams Sunset: Red sky at night

Following the launch of Coach Dreams in 2020, Interparfums is launching Dreams Sunset this spring. The brand once again called on New-York based agency Baron & Baron for the bottle and box design.

With Coach Dreams Sunset, the US brand has added a second women’s fragrance to its Coach Dreams franchise. A floral oriental created by Nathalie Lorson (Firmenich), the EdP contains top notes of bergamot and pear sorbet, a heart of jasmine sambac and magnolia and a base of vanilla and tonka bean.

The fragrance is housed in the same, apothecary-style flacon (Stoelzle Masnières Parfumerie) as Coach Dreams, this time lacquered (Nigermat) in a graded reddish-orange hue evocative of the “golden hour” that inspired the scent. A white and gold label (Printor Packaging) is affixed to the flacon (ICA), which is crowned with an electroplated golden-colored cap in the shape of a tea rose (Albéa).

The stitched faux leather band (Oriol & Fontanel) adorning the collar is a nod to Coach’s leather goods heritage, this time in off-white. An anti-rotation system enables the band to be quickly mounted on the specially designed collar (Albéa). During assembly, the collar separates into two halves, enabling the band to slide on. A stitch-free ultrasound technique enables it to be locked onto the collar, while soldering the band gets rid of unwanted thickness in the seam.

The fragrance box features a rose gold glitter finishing and the brand’s iconic carriage logo in gold.

Launching in France in April, Coach Dreams Sunset retails at €55 for 40ml, €76 for 60ml and €106 for 90ml.

Component

BottleStoelzle Masnières Parfumerie

Component

Cap/collarAlbéa

Component

Faux leather bandOriol & Fontanel

Component

Bottle decoration Nigermat

Component

LabelPrintor Packaging

Component

Label gluingICA

Component

PumpSilgan Dispensing Systems

Component

BoxDraeger

Component

InsertSmurfit Kappa Siemco

Component

Bottle/box designCoach, Baron & Baron

Component

PerfumerNathalie Lorson (Firmenich)

Editor's picks

Inside Chanel’s first-ever advent calendar

Inside Chanel’s first-ever advent calendar

After Chanel Factory 5 this summer, the French luxury maison is continuing to celebrate 100 years of the Chanel N°5 fragrance with the launch of its first advent calendar. For its first foray into the world of advent calendars, Chanel[…]

10/25/2021 |
Brioni gets intense with second scent

Brioni gets intense with second scent

Lancôme’s Absolue opts for glass refills

Lancôme’s Absolue opts for glass refills

Valmont’s Storie Veneziane adds to fragrance line-up

Valmont’s Storie Veneziane adds to fragrance line-up

More articles