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Coronavirus crisis: Pochet Group organizing for the rebound

Alissa Demorest
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Coronavirus crisis: Pochet Group organizing for the rebound

Despite some of Pochet Group’s activities at a near standstill, the company is positioning itself to be prepared to meet demand when the market picks up again. We spoke with newly appointed communications director Adrien Guillot.

What are your most pressing issues today?

As of today (March 26) our biggest challenge is managing the organizational part of the business: protecting our employees of course, while being able to respond to our clients’ demands and of course safeguard the interests of the company. All of our staff members that are able to work from home are doing so and are keeping the communication lines open with our clients and working on those developments in the pipeline. 

In line with the French government's initiatives, we are considering putting some of our employees on part-time status. 

There is also the issue of our finances, in particular relating to cash management, and we’re looking to the different governmental measures in place to help companies get through the crisis.

The market is quite shaken and it’s important for us to help our suppliers as well so we are trying to do our part to keep the eco-system functioning. 

Another big challenge is to prepare for when the market picks up again so we are looking to different strategies to be able to meet demand when the time comes. 

How has production been impacted?

Regarding our sites in France, plastics production has been stopped entirely, but our glassworks is still operational, with a small team keeping production going at a much reduced pace although there are still deliveries being made. Basically the company is adapting production to client demand and to the market. Some of our customers have stopped their activity for now and postponed their orders, while others, such as some LVMH brands, are refocusing production on hand sanitizer, so they’re not calling on us at the moment.

What about your sites outside France?

Our Qualimetal and Qualipac sites in China were shuttered during the crisis there, but production has restarted and it’s back to business as usual now. Demand appears to be picking back up in the region, and we hope that consumption quickly returns to its pre-crisis levels. 

The situation in Brazil is not yet at the level as it is currently in France, and we’re starting to implement the same hygiene and security measures. Given that things are changing daily, it’s difficult to gauge where it will go from there.

For Priminter, our trading activity, business is currently at pre-crisis levels. 

Will the crisis impact the sale of Qualipac/Priminter to PSB Industries?

The transaction is going ahead as planned, so there is nothing new to report.

 

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