Sustainability concerns have become primordial in the luxury packaging community, and what was once a trend has been further accelerated by the health pandemic. How are luxury brands facing up to the challenge? In our monthly Dossier, we examine strategies from LVMH Group, L'Oréal, Guerlain, Rémy Martin and AmoréPacific to see how they are tackling the issue of lessening their packaging's environmental impact.
Dossier CSR & luxury packaging: Five brand leaders speak out
LVMH's Alexandre Capelli: "We see CSR as a source of growth, rather than an expenditure"
Second-life packs, phasing out virgin plastics, focusing on a product's end-of-life phase... LVMH has mapped out ambitious targets in its drive towards increasingly sustainable packaging solutions. LVMH Group Environmental Deputy Director[…]
Rémy Martin outlines plans to reduce secondary packaging
In keeping with its guiding principle of “L’Exception Durable” (Sustainable Exception), premium cognac brand Rémy Martin, part of Rémy Cointreau group, is also working to reduce the environmental impact of its[…]
Guerlain's Cécile Lochard outlines sustainability priorities
Cécile Lochard was named Director of Sustainable Development for Guerlain this month. In our preview from the full interview to be published in the Fall issue of Formes de Luxe, Lochard talks about how the luxury beauty brand has[…]
L’Oréal’s Jacques Playe lays out ambitions to drive packaging science & UX design
L’Oréal is out to reinvent the consumer experience and packaging will play a vital role in this transformation. In our exclusive interview, Jacques Playe, appointed Global Head of Packaging & Product Development earlier this[…]
Amorepacific’s Sustainability Management SVP Oh Jeong-hwa talks packaging & plastics reduction
Amorepacific has big plans to reduce its reliance on plastics. Oh Jeong-hwa, Senior Vice President of the South Korean beauty group’s Sustainability Management division, tells Luxe Packaging Insight how the cosmetics player is working to[…]