Falconer’s tactile secondary packaging for Mirror Water bodycare

Katie Nichol

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Falconer’s tactile secondary packaging for Mirror Water bodycare

UK bodycare brand Mirror Water’s new secondary packaging combines matt varnish and beveled emboss.

“Classic sophistication” was the brief for Mirror Water’s secondary packaging designed and produced by Falconer. The London-based indie bodycare brand’s four products are housed in packs made using the single coated reverse side of Incada Silk (Iggesund). They are embellished with a matt varnish, along with a beveled emboss on the facing for a tactile effect. E-flute fitments are used to protect the glass primary packaging.

Mirror Water’s bodycare products are sold via its e-boutique and in-store at retailer Space NK.

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