Brand: Maison Hennessy
Supplier: DS Smith
The two folding boxes house a shaker or two glasses along with a bottle of cognac. The duo-compact paperboard features complex metallization and offset printing both inside and outside as well as embossing and glossy and matte varnish. The large label with protective film (easily removable by the consumer) was applied automatically.
What’s innovative: The label with scratch-off ink enables the pack’s personalization.
What’s green: The box is delivered flat to optimize storage and transport. The label’s protective film can be removed to facilitate recycling (no PVC is used), while the windows are designed not to be glued so as to be easily separated from the pack. The inserts are made of corrugated cardboard.