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Guerlain teams up with Kyoko Création for Cherry Blossom 2022

Katie Nichol

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Guerlain teams up with Kyoko Création for Cherry Blossom 2022

The 2022 limited edition of Guerlain’s Cherry Blossom fragrance is decorated with an embroidered floral adornment crafted by Kyoko Création. The scent, which celebrates the annual blossoming of Japanese cherry trees, is housed in Pochet du Courval’s iconic bee bottle.

After Lucie Touré in 2021, Guerlain gave Japanese designer Kyoko Sugiuera and her embroidery atelier Kyoko Création carte blanche to create a floral adornment for its Cherry Blossom fragrance this year.

2022 marks the first year Guerlain turned to a Japanese artisan for its Cherry Blossom limited edition. Sugiuera called on a community of 18 Japanese embroiderers to bring the creations to life, opting for tones of white, black and gold to evoke moonlit cherry blossoms.

The flowers are hand drawn and a bespoke punch tool was created to cut the petals from a leather-like material. The petals, along with tulle, black and gold beads of three differing sizes and black grosgrain ribbon with a satin underside are assembled by hand using haute couture embroidery techniques.

Guerlain’s Dames de Table affix the floral adornment to Pochet du Courval’s iconic bee bottle, with the black ribbon tied in a bow. The label, also applied by the Dames de Table, features pearlescent white cherry blossoms embossed on a black background, with the Guerlain brand name and logo in gold.

Launched this month, Guerlain Cherry Blossom 2022 is limited to just 2,605 pieces. The floral EdT (composed by Jean-Paul Guerlain in 1999) retails at €600. The 125ml flacon comes with a funnel and 20ml travel spray in a white leather case.

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BottlePochet du Courval

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Floral adornmentKyoko Création

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