Follow us: Luxe Packaging Insight – news & innovations on the luxury packaging market

Interparfums rocks on with Mademoiselle Rochas in Black

Katie Nichol

Related topics :

Be the first to react

Comment

Interparfums rocks on with Mademoiselle Rochas in Black

The flacon of Interparfums’ Mademoiselle Rochas in Black eau de parfum features studded leather for a resolutely rock-inspired design.

The scent is housed in the same bespoke flacon (Stoelzle Masnières Parfumerie) created in 2017 for the original Mademoiselle Rochas scent, this time lacquered in a glossy, deep black (Nigermat). The label (ICA) features the fragrance name.

“It was crucial for the French fashion house that the fine ribbing at regular intervals all around the bottle reflect its couture heritage. In addition, the bottle also had to have completely flat surfaces on both the front and the back in order to perfectly position the label,” the glassmaker explains to Luxe Packaging Insight.

A black leather ribbon decorated with studs (Oriol & Fontanel) adorns the flacon, which is topped with a silver cap (Meiyume).

Mademoiselle Rochas in Black is a floral, fruity woody scent created by Givaudan perfumer Nathalie Gracia-Cetto, with notes of black vanilla and an ambroxan accord. Launched this month, it retails at €57 for 30ml EdP, €77 for 50ml EdP and €106 for 90ml EdP.

Component

BottleStoelzle Masnières Parfumerie

Component

DecorationNigermat

Component

LabelICA

Component

Cap Meiyume

Component

RibbonOriol & Fontanel

Component

CollarTesem

Component

PumpSilgan Dispensing

Component

BoxNortier

Component

InsertSiemco

Component

PerfumerNathalie Gracia-Cetto (Givaudan)

Editor's picks

Royal Salute taps feather artist Kate MccGwire for latest whisky launch

Royal Salute taps feather artist Kate MccGwire for latest whisky launch

Forces of Nature marks the first instalment in Royal Salute’s new pinnacle series The Art of Wonder. This ultra-prestige release comprises the whisky brand’s 53 Year Old blend accompanied by a feather sculpture created by British[…]

12/05/2022 | DesignWine & spirits
Camus Borderies Special Dry: a new twist on the hip flask

Camus Borderies Special Dry: a new twist on the hip flask

Louis XIII's strategy for capturing young cognac consumers

Louis XIII's strategy for capturing young cognac consumers

Topography inspires Loch Lomond 54 Year Old's packaging

Topography inspires Loch Lomond 54 Year Old's packaging

More articles