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James Cropper launches first 100% recycled paper for premium packaging

Katie Nichol

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James Cropper launches first 100% recycled paper for premium packaging

The UK-based paper manufacturer’s Rydal Packaging Collection offers different levels of post-consumer waste fibers.

The line offers grades in either 40% or 100% post-consumer waste fiber as well as paper made of 100% fresh fiber from responsible forestry sources. The recycled paper option integrates the company’s CupCycling fiber program, created from used coffee cups.

Regarding the 100% and 40% recycled papers, “there is no difference in feel,” the company tells Luxe Packaging Insight. “However, the 40% option is slightly whiter and brighter and contains fewer imperfections.”

The Rydal Packaging Collection includes three shades of white and three shades of black. While in the short-term only available in these two colors, bespoke colors and textured finishes can be selected as part of James Cropper’s Tailor Made service.

The papers can be used for folding boxes, shopping bags and box coverings. Various decoration techniques are available, including lithography, blind embossing, screen-printing, foil blocking and varnishing. Antimicrobial protection is also offered for the line thanks to James Cropper’s PaperGard silver ion technology, which the company says is effective against pathogens such as MRSA and E-coli, and also has proven viral efficacy against feline coronavirus.

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