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Knoll Packaging's next generation plan

Knoll Packaging's next generation plan

The rigid packaging specialist is regionalizing production closer to its markets and adapting its business model to meet brand expectations when it comes to eco-design and streamlining. 

At Knoll Packaging, one approach to progress is to use eco-designed materials and to only supply responsible sources of FSC cardboard packaging, according to General Manager Florence Dancoisne. Additionally the company is regionalizing production in Europe and the United States, while maintaining a strong presence in Asia.

Stimulating creativity

In Europe, Knoll Packaging has partnered with the family-owned group Albertini, which has a state-of-the-art printing operation in Milan and a rigid box manufacturing site in Serbia. “We decided to create a joint venture in Serbia to create rigid boxes consistent with our current quality standards and it is now operational” remarks Dancoisne. The EcoVadis-certified factory, which has already been audited and approved  by several customers, will manufacture rigid boxes not previously available in Europe including square edges and perfect wrapping as well as value-added coffrets. It will also offer a wide range of printing techniques for the luxury sector, including screen printing, hot and cold stamping, lamination and varnish with enhanced effects. “The specific machineries that we’ve been developing for the last few years will contribute to superior quality in Europe,” Dancoisne explains.

Alongside this, Knoll Packaging has established its own factory with entirely automated production lines and a few manual operations, near the port of Manilla in the Philippines. “The 8,000m2 factory is environmentally friendly, with solar panels and a rainwater collection system,” says Dancoisne. It was up and running in January 2023.

In addition, milled plant pulp—sourced from Europe or Asia—continues to stimulate creativity at Knoll Packaging; the company began developing 100%-pulp packaging with Chanel. “It’s also an ideal material for cosmetics items including makeup, and we have developed prototypes of refillable products and even samples,” she adds.

Last year, advent calendars in 100% FSC paper were also presented as reusable with removable accessories in order to reduce their carbon footprint and environmental impact.  And many more developments are to come in 2023!

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