Follow us: Luxe Packaging Insight – news & innovations on the luxury packaging market

Montblanc unveils faceted women’s fragrance

Katie Nichol
Be the first to react

Comment

Montblanc unveils faceted women’s fragrance

Interparfums’ new women’s fragrance pillar for Montblanc, Montblanc Signature, is housed in a generously faceted glass bottle (Bormioli Luigi). Conceived by in-house designer Mark Eisen, it pays homage to the luxury writing brand’s iconic ink well.

Lacquered milky white on the interior of the bottle using Bormioli Luigi’s proprietary Inside decoration technique, the cap (Qualipac) features touches of gold detailing—namely the brand’s rounded star symbol—inspired by Montblanc’s Meisterstück pen.

Bormioli Luigi’s Cristina Scotti explains that the Italian glassmaker’s challenge lay in the bottle’s numerous facets coupled with its weight. “The angular definition and precision of the bottle’s many facets—which are also evident in the shape of the shoulders, which are completely flat and highly defined—were particularly challenging, especially given the weight of the bottle,” she tells Luxe Packaging Insight. “In addition, its irregular and asymmetrical shape required us to design very particular custom molds. By using our Inside technique, we were able to highlight the optical effects generated by the different thicknesses of glass, creating true 3D effects,” she adds.

Montblanc Signature is a floral-oriental-musk created by Givaudan perfumers Guillaume Flavigny and Nathalie Gracia-Cetto. The scent launched on May 15.

Component

BottleBormioli Luigi

Component

DecorationBormioli Luigi

Component

CapQualipac

Component

PumpSilgan

Component

TesemCollar

Component

BoxNortier

Component

Inner holderDS Smith/Siemco

Component

PerfumersGuillaume Flavigny & Nathalie Gracia-Cetto (Givaudan)

 

Editor's picks

Le Jardin Retrouvé rolls out Mousse Arashiyama EdP

Le Jardin Retrouvé rolls out Mousse Arashiyama EdP

French niche fragrance brand Le Jardin Retrouvé has expanded its fragrance collection with the launch of Mousse Arashiyama. The EdP already exists in scented candle and scented stem diffuser format. With durability and local sourcing as[…]

11/22/2021 |
Marc Newson calls on Baccarat for Louis Vuitton’s Ultimate Bottle

Marc Newson calls on Baccarat for Louis Vuitton’s Ultimate Bottle

Chanel taps Baccarat for biggest-ever N°5 bottle

Chanel taps Baccarat for biggest-ever N°5 bottle

Sillages Paris sculpts first candles collection

Sillages Paris sculpts first candles collection

More articles