Full-service provider Superga Beauty launched Drim Tim at the LUXE PACK Monaco show, a partnership with design agency De Bashmakoff and communications firm Wake. The idea? To offer A-Z brand creation: concept, design, formulation, packaging and online and offline communication. Drim Tim has worked with a fashion house on the relaunch of its fragrance, with five products set to launch next month.
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Packaging testing and validation laboratory Metropack supports luxury brands in the approval of their packaging. The company also plays a key role in innovation and agility to reduce time-to-market, according to Julien Foret, Business[…]
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