Full-service provider Superga Beauty launched Drim Tim at the LUXE PACK Monaco show, a partnership with design agency De Bashmakoff and communications firm Wake. The idea? To offer A-Z brand creation: concept, design, formulation, packaging and online and offline communication. Drim Tim has worked with a fashion house on the relaunch of its fragrance, with five products set to launch next month.
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Key Figures
+30%
the forecast proportion of established luxury brands' online sales by 2025. This compares to 23% in 2020 and just 12% in 2019. Source: Analytic Partners/Bain-Altagamma
Editor's picks
Olivier Salaun was appointed CEO of Marvinpac Group in June 2021. He tells us about his development plans for the French full-service provider and his expectations for the 2021 edition of LUXE PACK Monaco. What are your ambitions for Marvinpac[…]
