Follow us: Luxe Packaging Insight – news & innovations on the luxury packaging market

West Cork Distillers bets on pink gin

Dolores Damade

Related topics :

, ,
Be the first to react

Comment

West Cork Distillers bets on pink gin

Irish spirits group West Cork Distillers has launched Irish Pink Gin under its Garnish Island gin brand. Housed in a bespoke hexagonal bottle, the spirit includes botanicals sourced from the Italian gardens of West Cork's Garnish Island.

West Cork Distillers tapped Portuguese creative studio ThinkBold for the packaging design of its latest launch – Garnish Island Irish Pink Gin. The wine and spirits packaging design specialist focused on the botanicals’ origins to create a packaging reflecting the spirit inside.

The bespoke glass bottle (WePack) boasts an elongated neck and curved shoulders. Each facet of the hexagonal bottle depicts one of the botanicals used in the gin. The thick-based lower part of the bottle bears the name of the brand’s head distiller.

On the facing, the irregularly die cut label (Vox Artes Gráfica) combines digital printing in pantone colors with UV tactile braille varnish and discreet accents of gold hot foil . The surrounding text and floral ornaments are digitally printed and then embossed. A wraparound, fuchsia neck label with gold detailing holds the stopper in place, avoiding the need for a plastic seal. The spirit is topped with a natural cork stopper (J.Tavares lda) featuring a varnished wood finish capsule.

Garnish Island Irish Pink Gin is distilled in small batches and double infused with rose, hibiscus and strawberry. Launched in June, the spirit retails at €38 for 700ml.

Component

BottleWePack

Component

LabelVox Artes Gráfica

Component

StopperJ.Tavares lda

Component

Label designThinkBold Studio

Editor's picks

Estandon bottles rosé wine in black

Estandon bottles rosé wine in black

At a press event in Paris last month, French wine cooperative Estandon showcased its latest launches, including its Génération Estandon organic rosé. The brand has also rolled out Black Rosé, which comes in a black[…]

07/25/2022 | DecorationEco-design
Mermaid Zest: Isle of Wight's latest limited-edition gin

Mermaid Zest: Isle of Wight's latest limited-edition gin

Bladnoch Distillery introduces its 30-year-old whisky expression

Bladnoch Distillery introduces its 30-year-old whisky expression

A futuristic design for Bowmore x Aston Martin ARC-52 whisky

A futuristic design for Bowmore x Aston Martin ARC-52 whisky

More articles