Product launches - Page 8
Perrier-Jouët x Bethan Laura Wood: Ecobox gets colorful
Perrier-Jouët gave British designer Bethan Laura Wood carte blanche to reinterpret the aesthetics of its limited-edition champagne box. Launched late 2020 under the name Ecobox, the packaging is the fruit of an eco-design project carried out in[…]
Guerlain x Begüm Khan: the bee bottle bejeweled
For Le Songe de la Reine, the latest artist collaboration around its iconic bee bottle from glassmaker Pochet du Courval, Guerlain called on Turkish jewelry designer Begüm Khan. House perfumer Thierry Wasser created a new fragrance for the[…]
Hennessy x Refik Anadol: neuroscience meets art
On the heels of a collaboration with London-based collective United Visual Artists, Hennessy (LVMH) has unveiled the 2021 VSOP Limited Edition by Refik Anadol. The color, texture and reliefs on the carafe are inspired by an immersive work-of-art[…]
Mouchette lights the way with debut collection
French home fragrances brand Mouchette launched this April with a range of seven scented candles. Novel decoration techniques, a fragrance diffuser and accessories are in the works. Founded by young entrepreneur Mathilde Tellier, Mouchette was[…]
Probiotic skincare: Layers blends indulgence and science
Skincare veteran and former Johnson & Johnson executive Rachel Behm is behind Layers, a probiotic skincare brand based on microbiome science. The brand’s packs were designed with premiumization and sustainability in mind and include at-home[…]
Viktor&Rolf’s Spicebomb Infrared turns up the heat
Launching this summer, men’s EdT Infrared is the latest – and spiciest - addition to Viktor&Rolf’s (L’Oréal) Spicebomb franchise. The amber oriental scent marks the first time a Habenero pepper accord has been used in a men’s fragrance.[…]
Issey Miyake drops new women's scent
Nearly 30 years after the launch of L’Eau d’Issey, Issey Miyake Parfums (Shiseido) has introduced new women’s EdP, A Drop d’Issey. Todd Bracher, the American designer who previously dreamed up the oblong-shaped Nectar d’Issey, is behind the[…]
Maison Maréchal highlights its gin’s Norman roots
For its LE GIN 3R, a gin made from Normandy apples, French fine foods specialist Maison Maréchal opted for a bottle in 100% PCR glass and a label that mimics embossed glass. Maison Maréchal sourced the bottle and stopper for its LE GIN 3R from[…]
Purality Paris looks to conquer Chinese and French consumers
A newcomer in the clean beauty market launched in China last month, Purality Paris is a 100% French skincare brand that aims, as a first step, to win over both French and Chinese consumers. The positioning of new skincare brand Purality Paris[…]
Distillerie Merlet & Fils debuts first whisky
Coperies is France-based Distillerie Merlet & Fils' very first whisky. The single malt’s stock bottle is nestled in a box with copper and black accents. Distillerie Merlet & Fils, a company known for its liqueurs, aperitifs and cognacs and[…]
Most read
Key Figures
+30%
the forecast proportion of established luxury brands' online sales by 2025. This compares to 23% in 2020 and just 12% in 2019. Source: Analytic Partners/Bain-Altagamma