Fine foods
Less is more: fine foods in focus
In a report originally published in the winter 2020 issue of our sister publication Formes de Luxe, we look at how the old adage of "less is more" rings true when it comes to fine foods packaging. If there is one luxury segment in France where[…]
A chocolate-lover’s collab: Xocolata Jolonch x Albert Adrià
Catalan premium brand Xocolata Jolonch’s chocolate range created with Michelin-starred chef Albert Adrià combines tradition and innovation. The slightly “rustic” packs feature a combination of cold foiling and embossing. White chocolate with[…]
Paul Lafayet Pâtisserie Française fetes Hong Kong's Crème Brulée Festival
Since it was founded in 2016, the Crème Brulée Festival, the brainchild of fine foods brand Paul Lafayet - Pâtisserie Française, has become a much-anticipated gourmet event in Hong Kong. For the 2021 edition last May, sales increased by 20%.[…]
New chocolate brand Cartografie banks on terroir and sustainable luxury
From the desert valleys of Piura, northern Peru to the Virunga National Park in Eastern Congo, luxury chocolate company Cartografie, with terroir at its heart, aims to “map exquisite chocolate stories”. Studio Minerva is behind the brand[…]
Regional culture inspires Toro Albalá’s premium vinegar pack
For its aged, premium vinegar, Spanish winery Toro Albalá opted for secondary packaging in the shape of a fan, a symbol of the brand’s native region. Series Nemo is behind the pack design. Toro Albalá’s Vinagre Gran Reserva 25 y 50 años – a[…]
Julien Déchenaud: an Easter coffret with a design twist
As Easter approaches, chocolatier Julien Déchenaud has unveiled new packaging for its signature peanut praline chocolate eggs. The concertina-style coffret that hugs the contours of the confectionary is made from kraft paper-card. For French[…]
Parcelle 26 borrows from spirits for its olive oil
Olive oil maker Parcelle 26 drew inspiration from the spirits segment for its glass bottles packaged in recyclable and biodegradable gift boxes. The standard bottle (Saverglass), with its sloped shoulders, thick base and short neck could be[…]
Orfeu taps into Brazilian olive oil segment with new launch
Brazilian company Orfeu, which has been producing coffee since 2005, entered a new segment this summer with the launch of a range of olive oils. “Orfeu was bold and assertive in its packaging strategy,” comments Marcelo Falcão, Partner at[…]
Design concept: Homey creates premium honey pack
Independent designer Katya Mushkina is no novice: she had already made a name for herself at the Pentawards in 2016, 2017 and 2018 before taking home the bronze medal last year with her Homey concept: premium honey packaging in the form of[…]
Tmall x Partisan du Sens: French design for Chinese brands
Chinese online retail giant Tmall has launched its Bonjour Brand project. In Chinese culture, cakes are traditionally gifted in celebration of the annual moon festival. For this year’s festivities, retailer Tmall (Alibaba) and agency Bonjour[…]
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