Fragrance & cosmetics
Indie brand Innerbark Europe opts for Sulapac packaging
Spain-based niche player Innerbark Europe’s “sustainable, affordable and luxury” body and skincare, launched last month, is housed in biodegradable Sulapac jars with compostable labels. The brand is gearing up to launch a facial skincare range[…]
Paco Rabanne aims for Victory with new Invictus scent
Paco Rabanne (Puig) has enriched its Invictus men’s fragrance franchise with a new scent. The trophy-shaped flacon has turned black, with a golden ‘V’ for victory on the facing. Invictus Victory, Paco Rabanne’s latest men’s EdP, comes in the[…]
Ginza, Eau de Parfum: Shiseido rolls out major women’s scent
With its first women’s fragrance in five years, Japanese beauty group Shiseido’s flagship brand Shiseido Ginza Tokyo pays tribute to the Japanese capital’s chic Ginza neighborhood. The floral woody scent, dubbed Ginza, Eau de Parfum, comes in a[…]
Scented soaps: La Petite Madeleine lathers up
French brand La Petite Madeleine, a newcomer to the niche personal-care market, has debuted with a line of cold-pressed soaps. Housed in FSC-certified boxes printed with botanical illustrations using plant-based inks, each of the five soaps[…]
How MOB Beauty is betting on refill, reuse, renew
Co-founded by beauty industry veteran Victor Casale, former Chief Chemist at MAC, MOB Beauty has opted for a packaging strategy based around the three Rs: refill, reuse, renew. The brand’s black compacts, palettes and lipstick capsules are[…]
MadeByMe shakes up scent application
By “making the invisible visible” and asking the question “what if we applied perfume like we apply make-up, by combining colors?”, newly launched French brand MadeByMe is out to offer consumers a novel way of putting on fragrance. Appearances[…]
Smart tailoring: Lalique Group launches first Brioni scent
Lalique Group has introduced its first scent for Brioni (Kering) after inking a fragrance license with the Italian luxury menswear brand in 2019. Brioni Eau de Parfum, the first scent from the eponymous Italian menswear brand to launch under[…]
Montblanc gets back to nature with Explorer Ultra Blue
Explorer Ultra Blue is the latest addition to Montblanc’s (Interparfums) Explorer franchise that launched in 2019. The luxury writing instruments brand’s in-house designer Marc Eisen is behind the packaging design. New men’s eau de parfum[…]
Ranavat revamps Brightening Saffron Serum
Ayurvedic skincare brand Ranavat has relaunched its Brightening Saffron Serum with new-look packaging. The 30ml, transparent orange bottle is screenprinted white and fitted with Virospack’s patented autofill push-button dropper with gold metal[…]
Clarins shimmers with new Lip Comfort Oil
Beauty brand Clarins has launched Lip Comfort Oil Shimmer, the latest addition to its Lip Comfort Oil offer. This time, the brand’s signature gold caps are color-matched to the formula. Launched this month, Lip Comfort Oil Shimmer remains[…]
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