Wunderman Thompson Intelligence decodes consumer trends for premium packaging
Macro-trends around regeneration, optimism and emotional wellness and their impact on luxury packaging was the theme of a conference by Wunderman Thompson Intelligence at LUXE PACK New York last month. Here are some of the highlights from the[…]
Champagne: packaging innovations, consumer trends... where's the market headed?
Anchored in tradition, Champagne has nonetheless taken a proactive position in the area of packaging innovation and eco-design. In our dedicated Dossier, Luxe Packaging Insight looks at how the Champagne market is adapting to a post-pandemic[…]
Positive Luxury: how to ensure a sustainable future for luxury drinks?
Positive Luxury’s The Future of Premium Drinks report highlights the need for “true sustainability” in the sector. In addition to transport and packaging, financial sustainability is an issue of key importance. When it comes to sustainability in[…]
Pictet-Premium Brands: Analyzing the resilience of luxury in crisis times
Earlier this month, Paris-based Pictet-Premium Brands, an investment fund specialized in prestige brands across the beauty, fashion, spirits, hospitality and lifestyle sectors, held a press conference to discuss the state of the luxury market,[…]
Webinar replay: Peclers spotlights New Dynamics in Beauty
It was a full house for Luxe Packaging Insight Conversations' latest webinar featuring trendwatchers Peclers Paris. The replay is now live! New Dynamics in Beauty: Peclers spotlights key trends for 2023 is the fourth instalment in our webinar[…]
Webinar: Luxe Packaging Insight & Peclers Explore New Dynamics in Beauty
Luxe Packaging Insight Conversations is partnering with Paris-based trend agency Peclers for its upcoming webinar. New Dynamics in Beauty: Peclers spotlights key trends for 2023 will go live on April 12th. What are the transformations to come in[…]
L’Oréal and Emotiv tap neural responses to facilitate fragrance selection
Testing fragrances in-store is about to become a bit more futuristic. Beauty group L’Oréal is partnering with tech company Emotiv to equip Yves Saint Laurent flagship stores with a device that will record consumers’ neural response to fragrances[…]
Beauty for the ages: How FORMA brands designs for Gen Z and Millennials
San Francisco-based portfolio company FORMA brands is dedicated to buying, building, and boosting cosmetics and personal care brands for consumers under 40. FORMA’s Senior Director of Packaging Design, Lauren Golik, spoke with Luxe Packaging[…]
Bringing fragrance back: Four French companies reviving heritage brands
A slew of recent launches has seen a trend for the revival of fragrances that had their heyday during perfumery’s golden age. We take a closer look at these brands and how their packaging is reinterpreting classic design codes. Bienaimé 1935[…]
Recovery ahead for the prestige beauty sector in France?
After a turbulent 2020, the prestige beauty market in France continued to suffer from the pandemic in 2021. However, according to the latest figures from NPD Group, the country’s selective beauty sales showed 9% growth last year. Predictably,[…]