Consumer trends
Tequila & mezcal's luxury appeal: a market analysis
Tequila and mezcal, long perceived as unsophisticated spirits, are carving out a foothold in the luxury market, casting their working class, artisanal origins as a strength. Authenticity and roots in local Mexican culture are driving both...
Eldorado no more? Luxury sales in China fell by 10% in 2022
According to recent figures from Bain & Company, China’s luxury market was hard hit in 2022 with sales down by 10% marking the first decrease in five years. The country’s successive lockdowns were the main culprit, but other headwinds...
French cosmetics exports hit €19.2bn in 2022
The US has replaced China as the biggest importer of French cosmetics products, according to data from cosmetics association FEBEA. Cosmetics is the third-largest contributor to France’s trade surplus, behind aeronautics and wines and...
From virtual perfume to resurrected ingredients: top beauty trends for 2023
In its annual report, Wunderman Thompson reveals the trends to watch in the beauty space this year.As part of it’s the Future 100 trends report, consultancy and creative agency Wunderman Thompson has laid out 10 beauty trends set to be big...
Customizing packaging at Hennessy’s first European travel-retail store
The LVMH-owned cognac brand’s store at Paris Charles de Gaulle Airport features some of its most iconic packaging collaborations as well as the Hennessy Hands personalization workshop.Hennessy has opened its first store in European travel...
Viva Magenta revealed as Pantone Color of the Year 2023
Vibrating with “vim and vigor”, Pantone’s Color of the Year for 2023 takes its inspiration from the red of natural dye cochineal.After Very Peri in 2022, color institute Pantone has announced Viva Magenta 18-1750 as Color of the Year...
Webinar
Webinar Replay: A journey into the future of color with Peclers Paris
What's in store for color in luxury packaging in the months and years to come? For our second webinar in collaboration with Peclers Paris, the French trend forecaster revealed upcoming trends in the premium packaging landscape.Turbulence,...
Prestige skincare: A market reboots
After a “bad patch” due to lockdowns and store closures, the prestige skincare market seems to have a bright future ahead. To captivate a new generation of millennial consumers, brands are prioritizing high-tech, clean, and natural...
Wunderman Thompson Intelligence decodes consumer trends for premium packaging
Macro-trends around regeneration, optimism and emotional wellness and their impact on luxury packaging was the theme of a conference by Wunderman Thompson Intelligence at LUXE PACK New York last month. Here are some of the highlights from...
Dossier
Champagne: packaging innovations, consumer trends... where's the market headed?
Anchored in tradition, Champagne has nonetheless taken a proactive position in the area of packaging innovation and eco-design. In our dedicated Dossier, Luxe Packaging Insight looks at how the Champagne market is adapting to a post-pandemic...
