Corporate strategy - Page 7

Texen partners with Roctool for molding technology

Beauty packaging supplier Texen (PSB Industries) has signed a non-exclusive partnership with Roctool to use the company’s patented heat-molding technology in its production processes. Texen says it is using Roctool’s technology with recycled[…]

Louis XIII launches e-boutique to elevate the online experience

Cognac brand Louis XIII’s newly opened online store offers a wealth of features, including personalization services, limited-edition products and an online concierge. The brand says that the e-boutique’s vocation is to elevate online purchasing[…]

Interview

Marussia Beverages: In high spirits

Marussia Beverages, an international producer and distributor of premium wines, sake and spirits, has expanded its portfolio through both acquisitions and brand creations. It purchased a distillery in Russia in 2019, and added a newly created[…]

La Bouche Rouge raises funds, launches mascara in glass packaging

French lipstick brand La Bouche Rouge, which has just unveiled what it calls the “world’s first glass mascara”, has raised €2.5m from BPI France. The funds will be used to develop the brand internationally and support the launch of its new[…]

Interview

Guerlain's Cécile Lochard outlines sustainability priorities

Cécile Lochard was named Director of Sustainable Development for Guerlain this month. In our preview from the full interview to be published in the Fall issue of Formes de Luxe, Lochard talks about how the luxury beauty brand has restructured[…]

Pochet du Courval unveils new site

In a bid to highlight its standard offer of bottles and jars, French glassmaker Pochet du Courval has unveiled a new website at www.collectionsbymaisonpochet.com. The glassmaker points out that the standard collections cater to brands'[…]

Maison Martell unveils novel retail concept L’Atelier Martell

Cognac brand Maison Martell (Pernod Ricard) has opened its first brick and mortar store. Located in Shenzhen, China, L’Atelier Martell blends digital and physical and is the blueprint for a global roll-out. "L'Atelier Martell reflects our vision[…]

Medicos revamps branding following reorganization

Medicos, a French packaging supplier specialized in plastic injection and drawn glass, has unveiled new names for its businesses to focus on its core markets of beauty and food. Holding company Medicos unites Mino Gaillard (plastic injection),[…]

PRP Creation divests to focus on beauty

French plastic packaging supplier PRP Creation (STLinks Group) has sold its activity dedicated to the production of injected technical parts to French company Bobitech. The business accounted for 10% of PRP Creation’s turnover. This move will[…]

Interview

Sulapac CEO sets out road map following new investment

In 2019 biocomposite materials specialist Sulapac finalized an A-round of financing and welcomed new investors, including Chanel. Sulapac CEO Suvi Haimi talks to Luxe Packaging Insight about the Finnish company’s new business model, its launch[…]