Retail

Moët & Chandon personalizes the pack for the holidays

LVMH-owned champagne brand Moët & Chandon has launched a personalized packaging operation for the end-of-year holiday season. A pop-up concierge service at Parisian department store Le Bon Marché enables consumers to customize both the bottle[…]

11/10/2021 | Decoration, Consumer trends, Design

Hennessy kicks off carafe customization service

At the Hennessy Hands space in Parisian department store La Samaritaine, customers can personalize their Hennessy carafe with engravings and leather accessories. Customization is taking center stage at cognac brand Hennessy. The LVMH brand is[…]

10/07/2021

Moët Hennessy & Campari Group team up for European e-commerce

A premium, pan-European wine & spirits e-commerce platform is in the works following a 50-50 joint venture between Campari Group and LVMH’s Moët Hennessy. Campari will contribute its 49% stake in online retailer Tannico to the venture. With[…]

07/15/2021

Louis XIII launches e-boutique to elevate the online experience

Cognac brand Louis XIII’s newly opened online store offers a wealth of features, including personalization services, limited-edition products and an online concierge. The brand says that the e-boutique’s vocation is to elevate online purchasing[…]

10/08/2020 | Corporate strategy

Maison Martell unveils novel retail concept L’Atelier Martell

Cognac brand Maison Martell (Pernod Ricard) has opened its first brick and mortar store. Located in Shenzhen, China, L’Atelier Martell blends digital and physical and is the blueprint for a global roll-out. "L'Atelier Martell reflects our vision[…]

09/24/2020 | Corporate strategy

Lancôme multiplies digital initiatives with virtual flagship

Proof that beauty brands' digital initiatives are becoming increasingly sophisticated, Lancôme has brought together livestreaming, personality tests, skin diagnosis and product customization at its very first virtual flagship in Singapore.[…]

09/04/2020 | Consumer trends

The magazine