Retail
L’Oréal and Emotiv tap neural responses to facilitate fragrance selection
Testing fragrances in-store is about to become a bit more futuristic. Beauty group L’Oréal is partnering with tech company Emotiv to equip Yves Saint Laurent flagship stores with a device that will record consumers’ neural response to fragrances[…]
Assessing the impact: How will the war in Ukraine affect the packaging supply chain?
Store closures, idling factories, energy and raw material shortages and rising costs… The chain of events set off by Russia’s invasion of Ukraine is causing shockwaves throughout the luxury market. Is the packaging supply chain at risk of[…]
Flexi-Hex: how packaging designed for surfboards is conquering wines, spirits and beauty
UK-based Flexi-Hex set out to ban plastics from packaging with its paper-based e-commerce and gifting solutions that combine functionality and aesthetics. Its flexible honeycomb packaging has proved popular among luxury wines and spirits brands,[…]
China luxury driven by post-90s & heavy-spending consumers
Mainland China’s luxury market is forecast to grow to RMB630bn ($94.1bn) in 2022, according to the 2021 Tencent x BCG China Digital Luxury Report. A better local shopping environment and changing spending habits are set to drive the 23%-25%[…]
Moët & Chandon personalizes the pack for the holidays
LVMH-owned champagne brand Moët & Chandon has launched a personalized packaging operation for the end-of-year holiday season. A pop-up concierge service at Parisian department store Le Bon Marché enables consumers to customize both the bottle[…]
Hennessy kicks off carafe customization service
At the Hennessy Hands space in Parisian department store La Samaritaine, customers can personalize their Hennessy carafe with engravings and leather accessories. Customization is taking center stage at cognac brand Hennessy. The LVMH brand is[…]
Moët Hennessy & Campari Group team up for European e-commerce
A premium, pan-European wine & spirits e-commerce platform is in the works following a 50-50 joint venture between Campari Group and LVMH’s Moët Hennessy. Campari will contribute its 49% stake in online retailer Tannico to the venture. With[…]
Louis XIII launches e-boutique to elevate the online experience
Cognac brand Louis XIII’s newly opened online store offers a wealth of features, including personalization services, limited-edition products and an online concierge. The brand says that the e-boutique’s vocation is to elevate online purchasing[…]
Maison Martell unveils novel retail concept L’Atelier Martell
Cognac brand Maison Martell (Pernod Ricard) has opened its first brick and mortar store. Located in Shenzhen, China, L’Atelier Martell blends digital and physical and is the blueprint for a global roll-out. "L'Atelier Martell reflects our vision[…]
Lancôme multiplies digital initiatives with virtual flagship
Proof that beauty brands' digital initiatives are becoming increasingly sophisticated, Lancôme has brought together livestreaming, personality tests, skin diagnosis and product customization at its very first virtual flagship in Singapore.[…]
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Key Figures
$10bn
The value of the no/low alcohol’s key global markets in 2021, as compared to $7.8bn in 2018. The market segment is expected to continue seeing a compound annual growth rate of 8% between 2021 and 2025. Source: IWSR